This lip gloss comes with a date-rape detector

by Stefania Revelli

WHAT’S HAPPENING

  • The concept of kiss and tell gets a safety makeover with 2LoveMyLips, an innovative lip gloss available in the U.K. (CosmeticsDesign-Europe.com 10.7.09).
  • The lip gloss comes with a date rape drug testing kit, which can detect drugs GHP and Ketamine. Doubting dames just dip the test strip into their drink; a blue stick means spike alert.
  • 2LoveMyLips comes in four varieties: Sophisticated Coffee, Charasmatic Cherry, Passionate Pink, Beautiful Pink and Posh Gloss.
  • The company has plans to make 2LoveMyLips available in U.K. pub and club vending machines as well as in Australia and the U.S.

WHAT THIS MEANS TO BUSINESS

  • Better safe than sorry has long been an American proverb. Prevention via discretion is an effective key to the strategy.
  • A personal safety tool that provides peace of mind and confidence lets women know they can have both sassy and safety in the palm of their hand.

RESOURCES

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