OF NOTE: Counting cash; sour milk; virtual reality, cash scams and greetings; IKEA; coffee klatch (11.13.09)

-Cash: We’ve watched businesses stop taking it and consumers start saving it. Here’s a look at how people count it across the globe. [vsl]

-Sour milk and a settlement for CVS.

-A practical panacea: Virtual reality environments are being used to help people lose weight, quit smoking and conquer fears.

-’Tis the season to be texting. Parents can pay to have Santa text their kids. And a survey in the UK found that 58% of people plan to send holiday greetings via text rather than cards.  [Textually.org]

-IKEA enjoys a rosy rap, especially with Millennials and Xers looking for fast furnishings and affordable convenience (complete with cafeteria). A recent book by a former top manager and employee of 20 years tells a different story. [The Awl]

-Facebook game players are susceptible to scams.

-A group of recession-savvy Millennials at Iconoculture HQ recently ditched their coffeeshop routine in favor of a shared french press. The question remains: Will consumers return to their old spending ways or is deconsumption here to stay? If the former, perhaps our office “press posse” will pick up these when they return to the shop around the corner.

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