Category Archives: Health

Eye chart inspires “visionary” package graphics

January 30, 2013 – 6:48 am

by Kate Connolly WHAT’S HAPPENING OJO Fortified Eye Care Nectar is a dietary supplement, but package graphics for the product line keep it from looking medicinal. To quickly convey the beverage’s eye-health benefits, graphics on the 8-oz. OJO bottles simulate an eye chart. Not surprisingly, the North American product was developed by an ophthalmologist. Fruit […]

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CEB Iconoculture’s Big Ideas 2013 Series: Meet 2 of 5

January 22, 2013 – 8:22 am

by Stefania Revelli Since 2008, Iconoculture has been following consumers as they get more health-smart, more health-oriented and more proactive. In a few short years, health and wellness has evolved from a purposeful need-to-know basis to a lifestyle expectation. A glance at hotel bedbug registries, anti-allergen car upholstery, breast-cancer-detecting fitness bras, antibacterial nail polish and salmon […]

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A “BIG” ALERT

January 9, 2013 – 2:15 pm

by Charlotte Beal The food trends that need to die. The home design trends we’re sick of. The top beauty picks of 2012. Media and future-casting companies are swirling with their picks for year-end content, but Iconoculture is different. Our Big Ideas 2013 series, rolling out now, dives deep into five influential market shifts that […]

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Digital Hopscotch connects learning and motion

December 18, 2012 – 1:19 pm

by Eric Braun WHAT’S HAPPENING It’s no longer just a sidewalk game: Hopscotch, developed by the German-based Fraunhofer Institute for Digital Media Technology, lets kids hop, skip and jump while learning math, language and other ordinarily static subjects (Good.is, 28 November 2012). A sensor mat includes squares numbered like the well-known sidewalk version as well as […]

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Pinterest photos help therapist gauge clients’ moods

December 11, 2012 – 2:45 pm

by Cree McCree WHAT’S HAPPENING Forget Rorschach tests. Pinterest is the latest therapeutic tool. Relationship counselor Crystal Rice scans people’s emotions by viewing the photos they post on the popular social media site. Rice, who runs Insieme Consulting in Hagarstown, MD, asks clients to pin pictures that reflect their mood every day. When clients return […]

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Indian schools put hand washing on the daily schedule

December 11, 2012 – 2:42 pm

by Rasika Batra WHAT’S HAPPENING Instead of washing its hands of absenteeism and illness, the Ministry of Human Resource Development has found a unique solution. It has instructed all schools that serve midday meals to include in the timetable the washing of hands with soap. The egalitarian WASH (Water, Sanitation and Hygiene) in School programme includes […]

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New attraction at the mall: Insurance stores!

December 11, 2012 – 2:39 pm

by Hans Eisenbeis WHAT’S HAPPENING Health insurance companies are gearing up for an interesting season indeed, as the Affordable Care Act comes fully online in 2013 and 2014. Judging from late developments, insurers may be expecting some stiff competition. UnitedHealthcare, HealthPartners and Blue Cross and Blue Shield are all opening retail sales locations at malls […]

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French consumers could get sports on prescription

December 4, 2012 – 3:06 pm

by Alix Huchet WHAT’S HAPPENING The French Academy of Medicine wants doctors to prescribe sports as an alternative to drugs in France (LeFigaro.fr, 1 November 2012). The academy believes that if sport was more practiced by French consumers and reimbursed like its other health services, it could reduce French consumers’ high drug consumption (particularly for […]

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Contact lenses are sold through vending machines in Russia

November 20, 2012 – 2:29 pm

by Anna Coppola WHAT’S HAPPENING Linzomats, vending machines that sell contact lenses, are emerging in Russian malls, railway stations and other public places (TheVillage.ru, 28 September 2012). Linzomats such as Linzy Tut offer lenses, containers and cleansing solution from various brands and for different levels of vision correction. The choice of products in linzomats is […]

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Fitness bra could detect breast cancer early

November 20, 2012 – 2:25 pm

by Stefania Revelli WHAT’S HAPPENING The First Warning Breast Tissue Screening Bra, by First Warning Systems, may resemble a standard sports bra, but it’s loaded with health technology on the inside. The bra has sensors that monitor and detect subtle temperature changes in cells, indicative of breast tissue abnormality. Data from the bra, a prototype […]

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A CLICK AND A PROMISE

November 20, 2012 – 2:18 pm

by Sumaa Tekur Technology reporters and bloggers around the world are busy writing the early obituary of the Aakash-2, priced at $42 and touted as the world’s cheapest tablet. In November 2012, the Indian government unveiled version two of the tablet with less fanfare than the first model, having learned from their marketing gaffes during […]

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HEALTH ETHICS

November 13, 2012 – 1:30 pm

by Stefania Revelli Corporations, consumers and our reelected commander in chief are facing a cultural climate where health looks like a battlefield. Who’s responsible? Who’s to blame? And, most important, who’s going to pay for it all? Indeed, Americans’ formerly “fun” habits are turning into very public vices. This Halloween marked the year’s biggest candy-buying […]

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Is Alzheimer’s actually a form of diabetes?

October 23, 2012 – 11:33 am

by Tory Davis WHAT’S HAPPENING While the theory that Alzheimer’s is actually a diet-based form of diabetes has been floating around the medical community since 2005, a story published in the September 2012 issue of New Scientist, “Food for Thought: What You Eat May Be Killing Your Brain,” makes the idea hard to refute (Opinionator.blogs.NYTimes.com, […]

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“Skinny diabetics” are on the rise

October 22, 2012 – 9:22 am

by Raya Jewell WHAT’S HAPPENING Based on recent CDC estimates, healthy looks (like a slim figure or a six-pack) can be deceiving. One in ten adults today is diabetic, and if current trends continue, one-third of all US adults will be diabetic by 2050. Of these adults, a surprising number are young and of average builds, […]

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Digital meds help forgetful patients

September 18, 2012 – 1:11 pm

by Stefania Revelli WHAT’S HAPPENING Patients can swallow it and forget it — the first ingestible digital pill has received FDA approval (iHealthBeat.org, 3 August 2012). The copper and magnesium digital “pill” is only as large as a speck of sand and, when placed inside a pill and ingested, sends an electric signal to a […]

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