Category Archives: Technology

MEAT Podcast, Episode 19: Netflix news and serendipity

by Mike Garrison, Andrew Hawn and Katie Elfering Media, Entertainment and Technology Strategists discuss Netflix news and serendipity. For more information and to listen, click here.

GAME OF STREAMS

by Robert van Alstyne Want an interesting case study in shifting media consumption habits? Look no further than HBO’s Game of Thrones. Although plenty of consumers are enjoying the show via premium cable subscription (4.4 million viewers tuned in to the third-season Easter Sunday premiere), it’s impossible to figure out how many millions more are […]

MEAT Podcast, Episode 18: SXSW 2013

by Mike Garrison, Andrew Hawn and Katie Elfering Media, Entertainment and Technology Strategists discuss SXSW 2013. For more information and to listen, click here.

CLICKS IN THE BRICS

by Sumaa Tekur When Hollywood filmmaker Steven Spielberg visited India in the second week of March, he said that everywhere he turned, he saw people looking down at their phones or tablets (IndianExpress.com, 19 March 2013). The digital revolution in emerging countries has upped the ante for brands and marketers — much of the PC […]

Gen Xers split their time between Facebook and face-to-face networking

by Hans Eisenbeis WHAT’S HAPPENING Even though Millennials get tons of cred for being tech native — born into a world of computers, cellphones and Xboxes — Gen Xers grew into these technologies during the early days of the Internet and the web. So it shouldn’t come as a surprise that they embraced technology that […]

MEAT Podcast, Episode 17: Privacy issues, the Oscars and binge viewing

by Andrew Hawn and Mike Garrison Media, Entertainment and Technology Strategists discuss privacy issues, the Oscars and binge viewing. For more information and to listen, click here and see below for articles mentioned in the talk: Stop Binge-Watching TV Ben Affleck’s Oscar Speech Revealed A Truth About Marriage

IN THE MOMENT

by Hans Eisenbeis March madness is upon us. According to some, the term “March Madness” originally referred to the Canadian government’s habit of spending madly to meet budget numbers during the last month of their fiscal year in order to avoid cuts in the next cycle. So we have Canadians and profligate spending to thank. […]

SAFETY FIRST

by Sumaa Tekur The international outrage at the gang rape of a 23-year-old woman on a New Delhi bus in December has swelled into an unprecedented People Power movement for women’s safety. Consumers in India are taking charge of their own security with smartphone apps like Nirbhaya, Fight Back, Circle of 6, Life360 Family Locator, […]

THE REAL-TIME RED ZONE

by Robert van Alstyne Although the Super Bowl is always the biggest moment of the year in the American advertising industry, this year’s spots were largely lacking in memorable sizzle (particularly since so many brands opted to serve them up online in advance of game day). Sure, cleverly comedic spots from Samsung and Audi hit […]

Digital photo sharing goes analog in Polaroid Fotobar stores

by Cree McCree WHAT’S HAPPENING Before there were Instagrams, there were Polaroids: instant snapshots you could share with friends, no processing required. Now the company that invented analog photo sharing enters the Instagram age with Polaroid Fotobar stores, where consumers can turn their smartphone snaps into keepsakes. Beginning in February 2013, when the first Fotobar […]

MEAT Podcast, Episode 16: The Consumer Electronics Show download

by Mike Garrison, Andrew Hawn, Katie Elfering and Traci Croft Media, Entertainment and Technology Strategists give a download of the Consumer Electronics Show 2013. For more information and to listen, click here.

Mexico’s biggest bakery creates website to promote its wind energy

by Gabriela Boylan WHAT’S HAPPENING Bimbo, the largest bread and pastry company in Mexico, has launched Bimbo Verde Parque Eólico (Green Bimbo Wind Park), a website that invites people to be part of a virtual wind farm. In October 2012, Bimbo inaugurated Piedra Larga, celebrated as the world’s largest wind farm for the food industry […]

A “BIG” ALERT

by Charlotte Beal The food trends that need to die. The home design trends we’re sick of. The top beauty picks of 2012. Media and future-casting companies are swirling with their picks for year-end content, but Iconoculture is different. Our Big Ideas 2013 series, rolling out now, dives deep into five influential market shifts that […]

Digital Hopscotch connects learning and motion

by Eric Braun WHAT’S HAPPENING It’s no longer just a sidewalk game: Hopscotch, developed by the German-based Fraunhofer Institute for Digital Media Technology, lets kids hop, skip and jump while learning math, language and other ordinarily static subjects (Good.is, 28 November 2012). A sensor mat includes squares numbered like the well-known sidewalk version as well as […]

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