Tag Archives: Amber Davis

Asian Americans speed past Latinos in US growth

July 11, 2012 – 7:55 am

by Amber Davis WHAT’S HAPPENING Asian immigrants account for the largest number of new arrivals to the States, helping Asian Americans surpass Latinos as the country’s fastest growing racial/ethnic group. According to a Pew Research Center report, about 36% of US immigrants arrived from Asian countries in 2010, compared to 31% from Latin America (PewSocialTrends.org, […]

By Iconoculture | Posted in Consumer Trend, Multicultural | Also tagged , , , , , , , , , , , | Comments Off

Digital divide? What about the time-wasting divide?

June 19, 2012 – 12:54 pm

by Amber Davis WHAT’S HAPPENING There’s a new dimension to the push to get more low-income consumers digitally connected, particularly African Americans and Latinos: making sure that access goes beyond entertainment. According to a new Kaiser study, children from low-income families spend more time watching TV, playing videogames and engaging with social networks than their […]

By Iconoculture | Posted in Consumer Trend, Latino, Multicultural, Technology | Also tagged , , , , , , , , , , , , , , | Comments Off

Black and Latino beer drinkers change the market for everyone

June 12, 2012 – 2:02 pm

by Amber Davis WHAT’S HAPPENING Beer brands are turning their attention to African American and Latino consumers, whose increased consumption and influence on white drinkers is set to have a massive impact on the market. Industry experts expect African American and Latino consumers to drive 70% of market growth between 2000 and 2020 (Advertising Age, […]

By Iconoculture | Posted in Consumer Trend, Food/Beverage, Latino, Multicultural | Also tagged , , , , , , , , | Comments Off

Want to reach Latinos? Go mobile

May 8, 2012 – 2:31 pm

by Amber Davis WHAT’S HAPPENING According to a Nielsen study, heavy mobile use among Latinos shows no signs of letting up. Latinos are at least 68% more likely than non-Latino whites to watch videos online and are one-fifth more likely than non-Latino whites to watch videos on a mobile phone (TechCrunch.com, 4 April 2012). They […]

By Iconoculture | Posted in Consumer Trend, Consumers, Latino, Technology | Also tagged , , , , , | Comments Off

THE LOOK OF LOVE

February 14, 2012 – 3:12 pm

by Amber Davis Love/hate may be the best way to describe humans’ collective relationship with Valentine’s Day. As in, love the partner, hate the restaurant-reservation scramble. Or love free candy, hate the looks of pity from people who think that “single” is the saddest word in the world. Mixed emotions haven’t slowed spending. According to […]

By Iconoculture | Posted in Consumer Trend, Money/Spending | Also tagged , , , , , , , , , , , | Comments Off

Silicon Valley at sea aims to stem the tide of brain drain

January 24, 2012 – 3:47 pm

by Amber Davis WHAT’S HAPPENING Changes in visa policy have made it harder for highly educated  immigrants to launch companies in the US — especially in Silicon Valley. One solution? Move the whole thing to a ship in international waters. The idea was cooked up by son of Cuban immigrants and CEO of Blueseed Co. […]

By Iconoculture | Posted in Consumer Trend, Technology, Work | Also tagged , , , , , , , , , , , , , | Comments Off

Fear of student loan debt can keep black and Latino students from graduation

January 4, 2012 – 3:43 pm

by Amber Davis WHAT’S HAPPENING Afraid of the long-term effects of loan debt, some students are going to lengths to avoid taking out any loans at all — even putting their ability to graduate at risk. A study by Excelencia in Education and The Institute for Higher Education Policy (IHEP) found Latinos and Asian Americans […]

By Iconoculture | Posted in Consumer Trend, Education, Money/Spending | Also tagged , , , , , , , , | Comments Off

Skin color matters when consumers sell online

November 16, 2011 – 7:25 am

by Amber Davis WHAT’S HAPPENING According to a new Harvard-Yale study, goods held by dark-skinned hands make for tougher and lower sales on eBay. Researchers auctioned off mid-priced baseball cards — half held by white hands, the other by black hands in the sale photo. Cards held by black hands sold for 20% less than […]

By Iconoculture | Posted in Consumer Trend, Culture, Retail | Also tagged , , , , , , | Comments Off

SCARY INSENSITIVITY

October 25, 2011 – 3:43 pm

by Amber Davis Halloween comes once a year, but having one’s pants scared off has become a weekly fix. Just check out the millions of pairs of eyeballs tuning in to shows like Walking Dead, American Horror Story and Death Valley. No sweet-faced vampire romances here — these shows focus on scares and gore. But […]

By Iconoculture | Posted in Consumer Trend, Culture, Multicultural, Retail | Also tagged , , , , , , , , , , , , | Comments Off
Follow

Get every new post delivered to your Inbox.

Join 96 other followers