Tag Archives: carbon footprint

Media companies consider their brainprint

June 19, 2012 – 12:42 pm

by Jana Branch WHAT’S HAPPENING Carbon footprint, water footprint and … brainprint? Yep, that’s a way to talk about the impact that content has on the global awareness of sustainability — from environmental issues to the triple bottom line. And communicating these ideas is a big deal for media companies. While brainprint is actually unquantifiable, […]

By Iconoculture | Posted in Consumer Trend, Entertainment, Media, Television | Also tagged , , , , , , , | Comments Off

Delhi Metro engineers stations to harvest rainwater

September 21, 2011 – 8:24 am

by Rasika Batra WHAT’S HAPPENING Imagine train stations that double as water sumps. That’s Delhi Metro in its third phase of construction. With the goal of decreasing its carbon footprint and conserving groundwater, every newly built station will have a rainwater harvesting system (TimesOfIndia.com, 3 September 2011). Rainwater will be collected not just from the station’s rooftop, but also from the […]

By Iconoculture | Posted in Consumer Trend, India, Sustainability, Transportation | Also tagged , , , , , , , | Comments Off

Passport to a green, green world: The e-way to reduce carbon footprints

January 19, 2011 – 3:22 pm

by Rohini Haldea WHAT’S HAPPENING Indian consumers can calculate — to the last detail — the size of the carbon footprint they are leaving on Mother Earth. All they need is an Enviro Passport or E-Passport, part of a programme launched by the Rotary Club of Bombay. This facility helps users calculate, and manage, their carbon footprints through the […]

By Iconoculture | Posted in Consumer Trend, Green, India | Also tagged , , , , , , , | Comments Off
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