Tag Archives: charity

Adopting for the environment in France

April 26, 2011 – 12:24 pm

by Lindsay Paterson WHAT’S HAPPENING French shampoo brand Dop is inviting consumers to adopt a piece of rubbish from a French beach as part of a publicity campaign for its new organic range of shampoos (MinuteBuzz.fr, 9 April 2011). Potential adopters visit the Dop site, where they’re invited to select a piece of rubbish on […]

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Famine 24 Hours offers Korean teens exciting charity experience

March 23, 2011 – 8:46 pm

by Jeongmae Choi WHAT’S HAPPENING Famine 24 Hours is the biggest charity event for youths in Korea. It is held in a big stadium over two days. Participants are not allowed to have food for 24 hours, in order to feel and share the agonies of children suffering from starvation around the world. The program […]

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Humor, star power rally young fans to give

August 18, 2010 – 6:46 am

by Cree McCree WHAT’S HAPPENING Who says charity sites have to be earnest and goody-goody? Cause-centered social network Crowdrise, founded by actor Ed Norton and a posse of class clowns like Seth Rogen and Paul Rudd, puts the “fun” back in fundraising with slogans like “Kick Alzheimer’s in the ass.” The boldface names aren’t just […]

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