Tag Archives: Christmas

CHRISTMAS GETS REAL

by Gwyneth Holland It’s November, so that means consumers are already well surrounded by Christmas marketing. But in Europe, it’s taking on a more realistic tone than the warm and sparkly fantasy festivities depicted in years past. The new wave of holiday campaigns addresses the many difficulties of the season, with UK supermarket Asda creating […]

FEELING INSECURE

by Charlotte Beal Just as consumers are starting to make their grocery lists for holiday dinners (and check them twice), they’re being reminded of a stark reality for almost 43 million Americans: Food is often hard to come by, especially now that the unemployment rate stands at 9.8%. Consider these recent stats: In September 2010, […]

SOUNDS GOOD

by Kelly Stevens Christmas is a-comin’, and next week, from December 13, the countdown to the Christmas Number One begins. Will the British public go for the X-Factor winner single or its arch-nemesis, Cage Against the Machine’s John Cage cover — 4 minutes and 33 seconds of silence? Based on John Cage’s famous recording, 50 […]

Santa, get me out of here: Festive escapes

by Sairica Rose WHAT’S HAPPENING Consumers who say bah humbug to hosting Christmas trimmings, trials and tribulations are finding alternative ways to enjoy the festive season. Fine Individual Hotels offers 50 U.K. properties, each offering festive getaways, for those who want the festive fun without the hassle. Their warm winter welcome includes decorated trees and […]

Woolworths rises from the ashes to pass the parcel

by Miranda Rijks WHAT’S HAPPENING Woolworths, the iconic high street chain that met its demise in 2008, has reappeared as an online family superstore as part of Shop Direct Group, the U.K.’s largest online shopping retailer. In the runup to Christmas, Woolies will fleetingly return to the high street “on tour” to set the Guinness […]

NOT JUST ANOTHER MANIC MONDAY

by Kelly Stevens What a week! The U.K. has been experiencing the earliest widespread snowfall since 1993, with Monday touted as the coldest November day for 100 years (DailyMirror.co.uk, 29 November 2010). Road conditions were treacherous all over the nation, keeping people at home. Meanwhile, London was also hit with a tube strike: 80 stations […]

MERRIER MOUSE-CLICKING

by Nissa Hanna Did you brave the Black Friday crowds this past weekend? If you’re like the majority of IconoCommunitiesSM participants (our online network of consumers), you already have some of your shopping in the bag. When we polled the panel in September, 64% told us that they start purchasing presents before Black Friday, and […]

ALL THEY WANT FOR CHRISTMAS IS…

by Becky Sun Christmas is 46 days away, a bit too early to predict the hot toy of the season. Maybe Squinkies will be 2010’s Zhu Zhu Pets. Or perhaps Sing-a-ma-jigs. (“They chatter, sing and harmonize!” — which means parents will be forced to buy more than one, if they can stomach it.) Amazon’s list […]

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