Tag Archives: Instagram

BEHIND THE CURTAIN

by Nissa Hanna New York Fashion Week came to a close this past Thursday, as the last of the Fall 2013 collections slipped behind the stages and into long production processes, putting eager consumers on hold until the seasonally appropriate in-store versions arrive. Ordinary shoppers still aren’t able to attend the shows, but that doesn’t […]

Digital photo sharing goes analog in Polaroid Fotobar stores

by Cree McCree WHAT’S HAPPENING Before there were Instagrams, there were Polaroids: instant snapshots you could share with friends, no processing required. Now the company that invented analog photo sharing enters the Instagram age with Polaroid Fotobar stores, where consumers can turn their smartphone snaps into keepsakes. Beginning in February 2013, when the first Fotobar […]

Not sure about that dish? Check Instagram for #menu pics

by Tory Davis WHAT’S HAPPENING Recently opened restaurant Comodo in New York City observed numerous photos of their dishes on Instagram and realized that the platform could be used as a marketing tool. The business now prints “#comodomenu on Instagram” at the bottom of their menus, to clue diners in that photos exist and encourage […]

MEAT podcast, Episode 10: News and the evolution of the Power of Suggestion Trend

by Andrew Hawn, Mike Garrison, Katie Elfering and Robert van Alstyne Media, Entertainment and Technology Strategists discuss the news of the week — Facebook’s purchase of Instagram and Tupac at Coachella — and the evolution of Iconoculture’s the Power of Suggestion Trend.  For more information and to listen, click here.

The Future Is Coming: How advertising and the digital data trail will purify us of our love for the past and kill off nostalgia

by Josh Kimball Digitally enabled by easily accessible evocations of their past, consumers’ very memories are now being relentlessly commoditized. Images of our weddings and graduations, memories of kids’ births and grandparents’ faces now get snugly wrapped by ads for automobiles and toothpaste. The commercialization of our personal and collective pasts has significant cultural and […]

A REPIN IS WORTH A THOUSAND TWEETS

by Joshua Kimball Word nerds, step aside. In the world of emerging social media, right now it’s better to be seen and not read. This week, Instagram, the app that lets users easily filter and share photographs using their smartphones, finally opened to Android handsets, adding 1 million users within 24 hours (Slate, 4 April […]

Color’s photo-sharing puts freewheeling spin on mobile social mores

by Robert van Alstyne WHAT’S HAPPENING Consumers seeking an in-the-moment social media rundown on their immediate surroundings can now turn to Color, a photo-based mobile social application that turns traditional social network conventions on their head in favor of amped up immediacy and implicit connectivity. In stark contrast to closed system photo-sharing apps like Path […]

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