Tag Archives: Michelle Obama

Wal-Mart’s healthy food initiatives are ready to move markets for good

February 23, 2011 – 1:27 pm

by Jana Branch WHAT’S HAPPENING Wal-Mart’s multipronged healthy food initiative, announced January 20, 2011, concentrates the retailer’s mega-muscle on providing healthier food options at affordable prices. In concert with First Lady Michelle Obama’s focus on health, Wal-Mart’s approach is both CSR- and retail-driven. A tsunami of R&D, supply chain and packaged food innovation is expected […]

By Iconoculture | Posted in Consumer Trend, Food/Beverage | Also tagged , , , , , | Comments Off

Maya & Miguel encouraging kids to eat healthy, get active

March 1, 2010 – 6:27 am

by Abelardo de la Peña Jr. WHAT’S HAPPENING Childhood obesity is a big problem with Latino kids: 22.1% of Mexican American boys, for example, are obese, compared to 18.5% of black boys and 17.3% of white boys (CDC.gov 10.20.09). Enter popular PBS KIDS GO animated characters Maya & Miguel, encouraging children to eat healthy and […]

By Iconoculture | Posted in Consumers, Culture, Latino | Also tagged , , , , , , , | Comments Off
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