Tag Archives: Money

MEET THE SECURES

by Josh Kimball Ugly American jobs numbers. Ongoing austerity in Europe. Call it stalled or call it stable, the global economy — and the outlook in Europe, in particular — is far from sunny. With days of economic malaise stretching into the future, many marketers have sought refuge by courting consumers at the top of […]

ACCELERATING INNOVATION AT FINOVATE 2012

by Hans Eisenbeis Money. It’s a pretty mature market, right? It’s been around since, like, the invention of agriculture and accounting. But as with other mature industries, from food to automobiles, marketers’ approach to the financial services world is poised for change. Big change. This week, we’re at Finovate 2012 in San Francisco, and one […]

Money can’t buy happiness, but controlling it can

by Lindsay Paterson WHAT’S HAPPENING We’ve always been told that happiness doesn’t come from a wad in the bank, and now it’s official. Feeling in control and understanding their financial reality is what it’s all about for consumers: 68% of those with high self-esteem understand and feel in control of their finances, and they’re not […]

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