Tag Archives: Nissa Hanna

SHOPPING FOR INSIGHTS

May 22, 2013 – 11:50 am

by Nissa Hanna We’re back from Iconosphere a little more tan and a lot more energized. And we’d like to extend a special thank-you to the clients who joined us in Miami for some inspired shopping — all for research, of course. Our Retail Safari brought them to the intersection of Modern Day and Boundary […]

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THANK YOU FOR SHOPPING (ANYWHERE)

April 4, 2013 – 10:33 am

by Nissa Hanna I’m a Starbucks drinker. A few mornings a week, I grab a cup (and fuel my loyalty card) on my way home from the gym. But no day starts without coffee, so I also brew at home with beans from the grocery store. Although Starbucks is always my choice for an on-the-go […]

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BEHIND THE CURTAIN

February 22, 2013 – 2:09 pm

by Nissa Hanna New York Fashion Week came to a close this past Thursday, as the last of the Fall 2013 collections slipped behind the stages and into long production processes, putting eager consumers on hold until the seasonally appropriate in-store versions arrive. Ordinary shoppers still aren’t able to attend the shows, but that doesn’t […]

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CEB Iconoculture’s Big Ideas 2013 Series: Meet 4 of 5

January 30, 2013 – 5:16 pm

by Nissa Hanna The end of the year presents a poignant opportunity to reflect on the dynamic and exciting changes in the retail landscape. In a continual state of evolution, every year looks different from the one before. Iconoculture’s retail team is immersed in tracking the changes in consumer mindsets and behaviors, helping clients to […]

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H&M puts families in aesthetic harmony

December 18, 2012 – 1:22 pm

by Nissa Hanna WHAT’S HAPPENING H&M is playing stylist for the 2012 holiday portrait season with the launch of its Fashion Family Collection. Matching motorcycle jackets for everyone? Not quite. The line offers complementary styles for hip parents and their ultracool kids. Save for some chic mama jackets that are replicated for sophisticated little girls, […]

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A MERRY MULTICHANNEL HOLIDAY

December 11, 2012 – 2:36 pm

by Nissa Hanna It’s two weeks until the gift wrap comes off, and the holiday-shopping kickoffs have been closely watched by retailers and analysts who continue to proclaim that Cyber Monday (or Cyber Any Day) is crashing the Black Friday party. For the first time, online sales on Black Friday surpassed $1 billion, according to […]

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Lunar Design gets creative to help consumers prepare for a quake

October 23, 2012 – 11:37 am

by Nissa Hanna WHAT’S HAPPENING Natural disasters are serious matters. But must preparedness efforts take a dire tone? San Francisco-based design firm Lunar’s SF Prep concept is geared to help unready 20- and 30somethings overcome their emotional and logistical inertia with an approachable and creative system. Turning the traditional earthquake kit into an interactive and […]

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CLICKS TO BRICKS

October 22, 2012 – 9:10 am

by Nissa Hanna Over the past year, Iconoculture has extensively covered the evolving dynamic between online and offline shopping. So far, much of the action has been in the realm of brick-and-mortars going cyber. That’s why the recent opening of Piperlime — the exact reverse — caught our eye. The e-retail site is known for […]

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MEET THE SECURES

September 18, 2012 – 1:05 pm

by Josh Kimball Ugly American jobs numbers. Ongoing austerity in Europe. Call it stalled or call it stable, the global economy — and the outlook in Europe, in particular — is far from sunny. With days of economic malaise stretching into the future, many marketers have sought refuge by courting consumers at the top of […]

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SPEED RETAIL

August 21, 2012 – 12:59 pm

by Nissa Hanna Right now is an empowering moment for shoppers. Retail’s at a turning point, one where online and offline purchase paths fluidly intertwine; access and choice are inherent to the best offerings; and consumers have unprecedented sovereignty. But that streamlined scenario still has a big hurdle: the procurement experience. Customers’ options are lean […]

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The Rucksack House creates additional space for apartment dwellers

August 14, 2012 – 12:13 pm

by Nissa Hanna WHAT’S HAPPENING The option to add on is typically a homeowner luxury, available only to those apartment owners who fortuitously score an adjacent vacancy. But German-based designer Stefan Eberstadt thought outside the box to create the Rucksack House concept, an external addition for high-rises. Placed in front of an existing window for […]

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TheFind’s price alerts give shoppers a new reason to Like Facebook finds

July 24, 2012 – 12:42 pm

by Nissa Hanna WHAT’S HAPPENING Facebooking consumers who are jaded by Likes that lead to no clear personal benefit have a new reason to make the effort: sale alerts from TheFind. The shopping search engine’s Facebook app (called Glimpse) now includes Universal Price Alerts, a feature that lets users know when a product they Like […]

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SHOPPING IN THE MOMENT

June 19, 2012 – 12:38 pm

by Nissa Hanna Uh-oh. I was running late for dinner with a friend. When I arrived at the restaurant with apologies, she looked up from her phone, smiled and said, “That’s OK; I was just shopping.” She’s not the only one turning delays into shopping head starts. Her savvy use of that downtime is reflective […]

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Lennar debuts a blueprint for balanced multi-gen living

May 29, 2012 – 1:45 pm

by Nissa Hanna WHAT’S HAPPENING To accommodate the changing family structure, Lennar’s NextGen home is a multi-generational blueprint for privacy and independence. The “home within a home” designs vary in square footage and layout, but all feature two adjoining self-contained living quarters that share either a main entrance and foyer or a front porch with […]

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At Zoora, every apparel item is open to change

May 15, 2012 – 12:55 pm

by Nissa Hanna WHAT’S HAPPENING It happens: Every day, style-bleeding hearts are broken by items that are “almost perfect,” their appeal foiled by personal aversions like a too-short hemline or the wrong neckline. Public beta e-marketplace Zoora fights apparel heartbreak by letting customers personalize select elements of each item’s aesthetic details. It features women’s tops, […]

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