Tag Archives: Saber es Poder

Ford takes info campaign route to attract Latino car buyers

by Abelardo de la Peña Jr. WHAT’S HAPPENING U.S. vehicle sales are slowly recovering; during May 2010, 1.1 million cars and light trucks were sold, 19.1% higher than May 2009 (DetNews.com 6.28.10). To help get more cars into the hands of Hispanic-dominant Latinos, Ford is teaming up with SABEResPODER (Knowledge Is Power), an online educational […]

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