Tag Archives: Spain

CHRISTMAS GETS REAL

November 27, 2012 – 2:17 pm

by Gwyneth Holland It’s November, so that means consumers are already well surrounded by Christmas marketing. But in Europe, it’s taking on a more realistic tone than the warm and sparkly fantasy festivities depicted in years past. The new wave of holiday campaigns addresses the many difficulties of the season, with UK supermarket Asda creating […]

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PEOPLE POWER GETS PRACTICAL

October 9, 2012 – 2:36 pm

by Gwyneth Holland People Power is manifesting itself around Europe, as post-recession consumers increasingly take a pragmatic approach to building the communities around them. Regeneration initiatives have sprung up everywhere, and hyper-local currencies are even helping to keep cash flowing among locals. Many Britons now embrace the idea of reshaping and reinvigorating their own communities. […]

By Iconoculture | Posted in Consumers, Money/Spending, U.K. | Also tagged , , , , , , , , , , , , , , , , , | Comments Off

OLYMPIC VILLAGE

July 24, 2012 – 12:37 pm

by Hans Eisenbeis The 2012 London Olympics are upon us, and before we get too immersed in the 100-meter butterfly or the triple jump, we should pause and consider what the Games mean to a world that continues the sometimes painful process of shrinking. Even though markets and borders are more open today than ever […]

By Iconoculture | Posted in Consumer Trend, Fitness, Media, U.K. | Also tagged , , , , , , , , , , , | Comments Off

Spanish smart bed makes itself in less than a minute

May 15, 2012 – 12:57 pm

by Sairica Rose WHAT’S HAPPENING Making one’s bed could be a thing of the past for tired, busy or just plain lazy consumers who invest in an Ohea smart bed (Ohea.eu, March 2012). The Spanish-made bed is equipped with a device that automatically straightens the bedding in a mere 50 seconds once it has been […]

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Spain: Crash Therapy helps consumers de-stress by destroying things

April 3, 2012 – 11:40 am

by Saricia Rose WHAT’S HAPPENING Spain’s Crash Therapy lets consumers unleash their inner beast and smash a selection of household items in the name of catharsis (Abc.es, 16 February 2012). The frazzled and the fraught can drop by the firm’s premises in Valencia and, for a basic fee of €20, let rip on 25 everyday […]

By Iconoculture | Posted in Consumer Trend, Global, Health | Also tagged , , , , , | Comments Off

Sliding scale: Spain gets its first fish vending machine

February 28, 2012 – 11:58 am

by Sairica Rose WHAT’S HAPPENING A fishmonger in Spain’s Basque region has come up with a novel way to serve fresh fish in a flash. By installing a vending machine in the doorway to their shop, the owners of Pescadería Martín Arrandegia invite customers to stop by round the clock (ABC.es, 12 January 2012). Whether […]

By Iconoculture | Posted in Consumer Trend, Food/Beverage, Global | Also tagged , , , , , , , , , | Comments Off

Daylight savings: Spain unveils nocturnal solar power plant

November 1, 2011 – 11:24 am

by Sairica Rose WHAT’S HAPPENING Gemasolar, near Seville, Spain, claims to be the world’s first 24-hour thermosolar power plant (DiariodeSevilla.es, 5 October 2011). The plant’s 2,600+ mirrors concentrate the sun’s rays to create superheated liquid salt during the day. The salt retains enough energy to generate power throughout 15 hours of darkness. Inaugurated on 4 […]

By Iconoculture | Posted in Consumer Trend, Sustainability, Transportation | Also tagged , , , , , , , , , | Comments Off

Anti-theft backpack offers sea change in beach security

September 21, 2011 – 8:12 am

by Bosco Chiclana WHAT’S HAPPENING A Spanish couple from Catalonia has invented By-Watch, an anti-theft backpack designed to be used on the beach. It allows beach-goers to lock their belongings inside and safely leave them behind as they have a care-free swim in the sea. (20minutos.es, 9 August 2011) The bag is made out of […]

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Viva la siesta! Experts endorse the potency of the Spanish power nap

August 9, 2011 – 3:57 pm

by Sairica Rose WHAT’S HAPPENING One of Spain´s most famous exports, the lunchtime nap, or siesta, is undergoing a revival (ABC.es, 16 July 2011). Specialists from Valencia’s Hospital Quirón sleep unit say a siesta helps the human body withstand the day. While beneficial for adults, it is essential for seniors and children, with under-fives needing to nap for physical and neurological development. […]

By Iconoculture | Posted in Consumer Trend, Global, Health, Work | Also tagged , , , , , , , , | Comments Off

Spain launches mini-bus service for kids

May 18, 2011 – 9:59 am

by Sairica Rose WHAT’S HAPPENING Spanish bus company ALSA has launched Pequebus (Li’l Bus), Spain’s first kid-friendly minibus service, meaning Spain’s smallest travellers can ride the bus in style and safety while their parents rest easy. The minibuses feature car seats, audiovisual entertainment and specially adapted luggage racks to cater to travellers aged five and […]

By Iconoculture | Posted in Consumer Trend, Parents, Transportation | Also tagged , , , , , , , , , | Comments Off
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