Tag Archives: Teen shopping

What does a girl’s word-of-mouth network look like?

by Hans Eisenbeis WHAT’S HAPPENING Most casual observers believe that teenage girls share shopping information — especially about sales on cool clothes, music, etc. — with their friends online, and that they follow those tips with online purchases. But that belief is only about half right, according to a 2010 survey conducted by RSCG Worldwide […]

Follow

Get every new post delivered to your Inbox.

Join 96 other followers