Tag Archives: Walmart

Walmart invites fledgling brands to “Get on the Shelf”

by Nissa Hanna WHAT’S HAPPENING Walmart is calling all product inventors and budding brands with “Get on the Shelf,” a competition that gives enterprising people a shot at putting their idea on the retailer’s sales floor. Shelf-space-seeking hopefuls submit a video touting their product, then campaign for support on social networks or their own website. […]

To Mexicans, Palmolive is a hair care brand, too

by Abelardo de la Peña Jr. WHAT’S HAPPENING Palmolive is for dishes, right? Yes, but it’s also a favorite for hair in Mexico. Palmolive Caprice shampoos and conditioners are being stocked on Wal-Mart shelves in stores serving predominantly Latino populations. Colgate-Palmolive is banking on identifying products that Latinos miss from their home countries and importing […]

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